At last weekend’s Thin Air Summit, Amy Gahran spoke about her theory that the first 62-words of a post had better tell web surfers what the article will be about to catch their attention.
This theory, which I completely support though might not always be disciplined enough to follow, sparked a flurried and somewhat salty exchange on Twitter sparked by an observation from Doyle Albee:
“Good writing should be like a skirt: Long enough to cover subject, but short enough to stay interesting.”
Amy explains the math behind how she arrived at that number in a recent Contentious blog post. Lots of interesting comments there, too.
See more Thin Air Summit photos.

