Recipes for PublicityElizabeth Yarnell

Category Archives: Connect w/Elizabeth

Catch Elizabeth in action at her own events.

Join me in Second Life tomorrow!

Last week I attended a virtual writers meeting inside Second Life, a virtual reality world, where the guest spoke about WEBook, an online collaborative writing site. Not only was it great to learn about WEBook, how it works, and the opportunities for writers that it offers, but the virtual reality experience brought the meeting into [...]

Online Publicity Course Delayed!

First, thanks to all of you who joined Dan Janal of PRLeads and me last week as we discussed concrete ways that authors and small business owners can use social media networks to get free publicity. We had almost 200 people registered for the call! Dan has a great publicity blog, too. If you don’t [...]

How to use Web 2.0 to get free publicity

Are you still focusing all of your PR efforts on the traditional print and airwave media? Have you been looking for better ways to drive traffic to your website and generate sales? Are you clueless as to the potential of the web to build a buzz and give you free publicity? Are you taking advantage [...]

Blogging about Book Expo America

For those who might not know, Book Expo America (BEA) is the largest national trade show for the book industry. Every year in June publishers, authors, book sellers, distributors, wholesalers, foreign rights purchasers, and everyone else remotely connected with the book industry swarms to a major city for three days of scouting and schmoozing. On [...]

Targeting niche markets online

This past weekend I spoke on a panel at the Colorado Independent Publisher’s Association meeting about using social media networks to target your niche markets. You might say that social media marketing could replace pitching the traditional media as the best way to get free publicity. At the very least, it offers a viable means [...]

Authors 101 Radio Show

Tune in today as I’m interviewed on the Authors 101 Radio Show! We’ll be discussing different publicity strategies for authors who want to sell a lot of books. The interview runs from 1:00 – 2:00pm, MST today! If you want to listen, see and/or participate in the live chat go to Authors 101 Radio Show. [...]