Here’s an opportunity for self-published (aka indie) authors to contribute and/or be featured on a recently launched Web site for independent publishing. There are two opportunities to be included. The first is as a contributor for The Indie Reader, the IR zine section. The second is as a contributor to IndieJourney, which will be part [...]
Twitter, the 140-character microblog social media network, spawned a whole lexicon of terminology specifically dedicated to Twittering. I was asked recently to explain some of them, so I thought I’d share the information with everyone. This list is by no means definitive, but for Twitter newbies, it should give you someplace to start. Tweet: A [...]
Two weeks ago I spoke to the attendees of the Colorado Independent Publishers Association’s annual College about how authors and publishers can use social media to get free publicity. As happens every time I speak about using social media to expand your business, I was deluged with questions afterward, many along the lines of: Where [...]
Simon Clift, Chief Marketing Officer for Unilever, spoke at the Advertising Age for Digital Conference recently about how large companies like Unilever need to adjust their thinking and marketing efforts to reach the digital consumer through interactions. My favorite part of this article comes in the first comment, posted by Paul Ashby, author of Television [...]
Writers conferences are a great place to network with other writers and connect with people in the industry. Join the Colorado Romance Writers for their 14th BIENNIAL WRITERS’ CONFERENCE on Friday May 1st & Saturday, May 2nd, 2009. SPECIAL GUEST SPEAKERS: Sherrilyn Kenyon, Dianna Love, Mary O’Gara, Sue Grimshaw MORE THAN 27 FEATURED PROGRAMS INCLUDING: [...]
Have you discovered Twitter yet? Check out these 7 Habits of Highly Effective Twittering by master Twitterer Kris Colvin. Lots of great suggestions on ways to increase your followers and build your influence with Twitter. Notice, too, the Twitter tools and apps she recommends and uses and bring them into your own Twitterverse.
Examiner.com launched less than one year ago and has since expanded into 60 major markets with it’s locally-produced content that provides a forum to share knowledge and expertise on a local and national level. Let’s say it’s the result of a big, traditional media company (the Anschutz Company) stepping into the social media realm and [...]
Are you writing articles to advance your career? A body of writing is essential for casting yourself as the go-to expert on your topic, which you should desperately want to happen for all of the great free publicity it brings. It’s great to write articles for free and post them online when you’re looking to [...]
I’ve mentioned before how you can get free publicity for yourself by giving testimonials for other people services and products, but don’t overlook the search engine optimization (SEO) value of those inbound links as well. Here’s a testimonial I gave to my friend Dan Janal at PRleads. He first published it months ago, and today [...]
The American Library Association’s (ALA) midwinter show is coming to Denver in January. Could your book get a boost by being in libraries? Don’t overlook libraries as great vehicles for getting your book in front of more eyes. I am constantly surprised by the number of fans who tell me they checked my cookbook out [...]
